The Flip–Flop Appeal

The Flip–Flop Appeal is SERVE’s National Fundraising campaign

Flip-flops are the footwear of the poorest people of the world.  The Flip-Flop Appeal is a gesture of solidarity, service and a determination to work together.  Each May, SERVE sells fair-trade flip-flop pins, which have been produced by the Regina Centre‘s skills training and employment project in Nong Khai, Thailand.

The Flip-Flop Appeal works on three fronts:

(1) Supporting fair trade

(2) Raising awareness

(3) Generating funds that make a significant difference to people’s lives

Buy a virtual

Flip-Flop pin

SERVE pins

Get Involved

Donate Online

Click on the Donate button below to purchase a Virtual Pin and support the work of SERVE

SERVE pins

Sign up to be a seller

Have you an interest in taking a box of 100 flip-flop pins to sell (at €2 EUR /£2 GBP per pin) in your local community, school and/or among your family and friends?  We would love to hear from you!

Email, with your name, address, email address and phone number, to request a box of pins, to sell on behalf of SERVE.

SERVE pins

Raise Money Online

Be an everyday hero and sign up to create a Flip-Flop Appeal Fundraising page!

Get your friends and family involved!

  1. Create your fundraising page – as an individual or with a group of friends
  2. Personalise your page
  3. Share your fundraising page and efforts
  4. Track your progress towards meeting your fundraaising target 

Hold a Flip-Flop event

Do you have an idea for a flip-flop themed event that you want to run?


Do you need ideas for an event to hold in your school or community?

We would be delighted to hear from you:

Email: with your request

St. Jarlaths School Tuam Galway, Flip-Flop Friday

Raise Awareness

  • Wear your flip-flops to work, school, college, shopping etc!
  • Purchase and wear a flip-flop pin
  • Give a speech in your local school or community

Create an awareness of:

  • the work of SERVE
  • the work of our overseas partners
  • Fair trade
  • Gender equality
  • the importance of education and skills training

NongKhai work

What will the Flip-Flop Appeal achieve?

The Flip-Flop Appeal will:

  • Mobilise people to express solidarity with the world’s poorest people
  • Prompt people to walk the way of justice.
  • Get people talking and dreaming of ways to work together.
  • The sale of flip-flop pins will sustain and empower an income generation project for women in a very poor region of Thailand.
  • Increased awareness of the fight for gender equality and the empowerment of women.

SERVE Flip-Flop pins